Ok, first of all I must explain what a Treasury is. When I first joined Etsy in order to set up a shop, I kept reading about them in the Forums. “I got a Treasury!!” was a common message along with the link to view it. I never really understood the big deal about them, and no one could really answer me succinctly when I asked.
Basically, Treasuries are thumbnail lists of items for sale on Etsy; like a contact sheet. You choose a title based on a theme you have in mind, and fill it with items available on Etsy (often from your own list of favorites.) There are 333 Treasuries at any given time on Etsy, and snagging one is actually difficult and cause for celebration. They last for 3 days, normally, then disappear for someone else to snag and set up.
The front page of Etsy is ‘made’ from one of these Treasuries and the mystery as to how one gets chosen by Etsy Administration for this honor is almost mythical among members. So, the other day I thought I’d try my hand at obtaining a Treasury, and I did it! Success at getting one was a huge excitement for me. But then today it was my Treasury which made it to the front page, (pictured here) and I can’t tell you the joy it feels to know I have helped all these wonderful artists get added to other members’ lists of favorites, and hopefully sales. I’ve been featured on the front page before, and resulting traffic and recognition is vastly significant. It’s a great way to be discovered out of the thousands of shops on Etsy.